### Overview:

Synthesia is an AI-powered video generation platform specializing in creating realistic videos featuring AI avatars. It primarily serves the fields of corporate training, marketing, education, and content creation. The platform was launched in 2017 and is headquartered in London, United Kingdom.

Synthesia does not currently offer a standalone mobile application; its services are accessed via web browsers, making it platform-independent but reliant on internet access.

The website attracts an estimated monthly visitor count of around 500,000 users globally. Its five key markets primarily include the United States, United Kingdom, Germany, India, and Australia, reflecting strong interest from English-speaking and technology-driven countries.

### Pricing Policy

Synthesia offers a **free demo video** option, allowing users to experience the platform’s capabilities without charge. This free demo includes access to a limited set of avatars and video length capped to around one minute, primarily designed to showcase the core functionality rather than for full production use.

The platform allows a **free trial** by request, typically in the form of the demo video rather than a time-limited trial account. Users can test their use cases by generating demo videos before committing to paid plans.

Pricing for Synthesia is subscription-based and currently structured into:

– **Personal Plan**: Starts at $30 per month (billed annually) or $45 month-to-month. This plan includes up to 10 video minutes per month, access to all AI avatars, 60+ languages, and standard video resolutions.
– **Corporate Plan**: Custom pricing based on volume and feature requirements, designed for teams needing larger video minutes allowances, priority support, brand customization, and collaboration tools.
– Additional video minutes beyond the included quota can be purchased on a pay-as-you-go basis.

Billing cycles are monthly or annual, with discounts applied for annual subscriptions. There is no lifetime payment option.

### Key Features of Synthesia

– AI-generated video avatars that can speak typed text in over 60 languages.
– Easy-to-use interface with no prior video production or acting needed.
– Custom avatar creation available for enterprise-level clients.
– Support for multiple video templates, backgrounds, and subtitles.
– Integration options with LMS, marketing platforms, and APIs.
– Fast video rendering, typically within minutes.
– Cloud-based SaaS model accessible globally.

### Benefits of Using Synthesia

– Saves significant time and cost compared to traditional video shoots with human actors.
– Enables scalable video content production, ideal for training, marketing, and explainer videos.
– Offers consistency in messaging with AI avatars.
– Increased accessibility with multilingual support.
– No need for cameras, studios, or physical actors.
– Reduces dependence on technical video editing skills.

### Applications of Synthesia

– Corporate training videos with localized languages and personalized scripts.
– Marketing and promotional videos for social media and advertising.
– eLearning content creation enabling rapid updates and iterations.
– Internal communications including onboarding and HR messages.
– Product demos and explainer videos.
– Video content for websites and customer support.

Synthesia’s AI video platform is revolutionizing the way video content is generated by making it accessible to businesses of all sizes without the traditional barriers of video production costs or expertise.