### Overview

Obviousidea is a technology company specializing in affiliate marketing software and mobile advertising solutions. Established in 2010, the company is headquartered in Athens, Greece. Obviousidea primarily focuses on providing tools and platforms that enable advertisers and affiliates to optimize their mobile marketing campaigns and track performance effectively.

Obviousidea offers mobile applications and SDKs designed to facilitate in-app advertising, with an emphasis on mobile user acquisition and engagement. While there is no standalone Obviousidea consumer app, the company develops mobile marketing solutions that integrate with various apps and platforms.

According to recent traffic estimation data, Obviousidea’s websites and services receive approximately 150,000 to 250,000 visits per month. The majority of its traffic and business come from five key markets: the United States, United Kingdom, Germany, France, and Canada. These regions highlight Obviousidea’s focus on Western markets with high demand for advanced mobile marketing tools.

### Key Features of Obviousidea

• Mobile Ad Tracking and Attribution: Comprehensive tracking solutions that allow marketers to monitor the performance of their mobile campaigns across multiple networks and platforms in real-time.
• SDK Integration: Easily integrable Software Development Kits (SDKs) for app developers to embed tracking and advertising functionalities directly within their applications.
• Fraud Detection and Prevention: Advanced algorithms to detect and prevent various types of mobile ad fraud, ensuring the integrity and accuracy of campaign data.
• Campaign Management Tools: User-friendly dashboards for advertisers and affiliates to manage, optimize, and analyze campaigns efficiently.
• Real-time Analytics: Access to detailed analytics and reporting to make data-driven decisions quickly and improve marketing ROI.
• Multi-Platform Support: Supports a wide range of mobile platforms including iOS, Android, and hybrid apps, enabling broad reach.

### Benefits of Using Obviousidea

• Enhanced Campaign Performance: By providing accurate tracking and comprehensive analytics, Obviousidea helps marketers optimize their campaigns for better conversions and higher ROI.
• Reduced Fraud Risk: With built-in fraud detection technologies, users can trust the reliability of their data and minimize budget waste.
• Simplified Integration: The SDKs and APIs offered facilitate fast and easy integration with existing mobile applications and marketing infrastructures.
• Scalability: Whether managing a small campaign or a large-scale mobile marketing operation, Obviousidea’s platform is designed to grow with your needs.
• Global Reach: Target multiple international markets effectively through the platform’s expansive network and multilingual support.

### Applications of Obviousidea

Obviousidea’s technology is predominantly used by mobile marketers, app developers, and affiliate marketers who aim to enhance their mobile advertising efforts. It is suitable for:

• Mobile User Acquisition: Tracking installs and user engagement from various ad campaigns to maximize growth.
• In-App Advertising: Monetizing mobile apps by integrating ads and measuring performance accurately.
• Affiliate Marketing: Managing affiliate campaigns and tracking commission-driven actions efficiently.
• Performance Marketing: Leveraging real-time data for ongoing campaign optimization.
• Ad Fraud Prevention: Protecting advertising budgets by identifying and blocking fraudulent traffic sources.

In summary, Obviousidea stands out as a specialized provider of mobile marketing solutions that empower advertisers and affiliates to run smarter, more effective campaigns with accurate tracking and analytics. Their focus on mobile platforms and fraud prevention makes them a compelling choice for professionals seeking to succeed in the competitive mobile advertising landscape.