### Overview:

Mydukaan is an **e-commerce platform** designed to empower small businesses and individual entrepreneurs to create their own online stores quickly and conveniently. Founded in **2019**, Mydukaan is headquartered in **India** and aims to enable offline retailers and local sellers to expand their reach through digital channels with minimal technical knowledge.

Mydukaan offers a **mobile application** available on both **Android and iOS**, allowing users to set up and manage their stores seamlessly on the go. This mobile-first approach reflects the increasing shift toward mobile commerce in emerging markets.

As of the latest data, Mydukaan experiences around **500,000 to 700,000 monthly visits** from its users. Its primary markets include **India, United States, United Arab Emirates, United Kingdom, and Canada**, making it prominent in both emerging and developed markets with a focus on local retailers venturing online.

### Key Features of Mydukaan

– **Easy Store Creation:** Users can create their online store in under 30 seconds without requiring any coding or technical background.
– **Mobile App Support:** Full-featured apps enable store management, order tracking, and product updates from smartphones.
– **Customizable Storefronts:** Offers a variety of templates and design options to tailor the look and feel of each store.
– **Integrated Payment Gateway:** Supports multiple payment options including UPI, credit/debit cards, net banking, and cash on delivery.
– **Inventory Management:** Provides tools to manage stock, product variants, and pricing efficiently.
– **Marketing Tools:** Built-in features such as WhatsApp sharing, discount coupons, and referral programs help drive sales.
– **Multi-Language and Multi-Currency:** Supports diverse customer bases with language localization and currency options.
– **Analytics Dashboard:** Offers real-time insights into sales, customers, and store performance.
– **Customer Support:** 24/7 assistance via chat and phone to help users overcome any difficulties.

### Benefits of Using Mydukaan

– **Rapid Digital Transformation:** Empowers traditional retailers to quickly transition online and reach new customers.
– **Cost-Effective Solution:** Provides a free plan with essential features and affordable paid subscriptions for additional functionality.
– **No Technical Skills Required:** Intuitive interface designed specifically for non-technical users.
– **Mobile-First Experience:** Enables users to run their business anytime, anywhere via mobile devices.
– **Scalable Platform:** Suitable for individual sellers, small enterprises, and growing businesses.
– **Localized Payment & Delivery Options:** Adapted to regional payment methods and logistics needs to ensure smooth operations.
– **Enhanced Customer Engagement:** Marketing integrations facilitate customer retention and enhanced brand loyalty.

### Applications of Mydukaan

Mydukaan is widely used across various sectors to support digital selling:

– **Local Retailers:** Brick-and-mortar shops create online stores to serve local or regional customers.
– **Cottage Industries and Artisans:** Small producers showcase and sell handmade products directly to consumers.
– **Food and Beverage:** Restaurants and food vendors take orders and deliveries online.
– **Service Providers:** Businesses offering services can list packages and receive bookings.
– **Resellers and Wholesalers:** Distributors streamline B2B and B2C sales through their personalized storefront.
– **Event Merchandising:** Temporary stores for events and promotions help capitalize on short-term sales opportunities.

Mydukaan thus offers a robust and accessible platform for diverse business owners seeking to embrace the digital economy with minimal barriers to entry.