IPSY Affiliate Program 2025

What is IPSY?

Overview

IPSY is a leading beauty subscription service and online community focused on personalized makeup, skincare, and haircare products. Founded in 2011 by Michelle Phan, a pioneering beauty influencer, IPSY is headquartered in San Mateo, California. It operates in the beauty and cosmetics industry, delivering curated product samples and full-size items to its subscribers every month.

IPSY offers a dedicated mobile app available for both iOS and Android devices, allowing users to manage their subscriptions, personalize their beauty profiles, and shop directly from their smartphones. The platform’s convenience and personalization enhance customer engagement and satisfaction.

As of the latest data, IPSY attracts over 1.2 million monthly visitors. Its largest markets primarily include the United States, Canada, the United Kingdom, Australia, and the Philippines, reflecting its strong international presence in the online beauty community.

Key Features of IPSY

  • Personalized Beauty Profiles: Subscribers complete detailed questionnaires about their skin type, hair texture, and beauty preferences, enabling IPSY to customize product selections tailored to individual needs.
  • Glam Bags Subscription: Each month, members receive a “Glam Bag” containing 5 deluxe or full-size beauty samples from top brands, fostering a discovery-driven shopping experience.
  • IPSY Shop: Beyond subscriptions, IPSY operates a comprehensive e-commerce platform where users can purchase full-size products from brands featured in their bags.
  • Community and Content: The platform features tutorials, expert tips, and a vibrant community that empowers subscribers to learn and share beauty insights.
  • Flexible Membership Options: IPSY offers multiple subscription tiers, including the base Glam Bag, Glam Bag Plus, and Glam Bag Ultimate, catering to varying consumer budgets and preferences.

Benefits of Using IPSY

  • Discover New Products: IPSY enables users to try trending and emerging beauty products before committing to full-size purchases, reducing the risk of buyer’s remorse.
  • Customization and Convenience: The personalized algorithm ensures every subscriber receives items suited to their unique beauty profile, delivered straight to their door monthly.
  • Cost-Effective Beauty Exploration: With affordable subscription pricing, customers gain access to premium products valued at several times the subscription cost.
  • Access to Exclusive Brands: IPSY curates a wide range of indie and established brands, offering products that may be hard to find outside of its platform.
  • Engagement and Learning: The rich content ecosystem empowers subscribers with educational resources, fostering a deeper understanding of beauty trends and techniques.

Applications of IPSY

IPSY’s model serves diverse customer applications, such as:

  • Helping beauty enthusiasts discover tailored skincare and makeup solutions aligned with their needs and preferences.
  • Providing a convenient and budget-friendly way to experiment with new products without committing to costly full-size items upfront.
  • Serving influencers and content creators who leverage IPSY’s curated products for tutorials, reviews, and trendspotting.
  • Offering gift subscription options for friends and family who enjoy beauty products, enhancing gifting experiences.
  • Supporting brands to gain exposure and customer insights through direct-to-consumer sampling and sales.

IPSY Pricing Policy

Is There a Free Plan?

IPSY does not offer a completely free subscription plan. However, they provide a highly affordable entry point for consumers interested in monthly beauty product samples. While there isn’t a “free tier” with no cost, the low starting price allows users to experience curated beauty products without a hefty commitment.

Is a Free Trial Available?

IPSY does not provide a traditional free trial period where customers can try the service without payment. Instead, users start by subscribing and can cancel anytime, effectively allowing them to test the service with minimal risk. Their flexible subscription allows consumers to explore IPSY’s offerings at their own pace and budget without being locked into long-term contracts.

Pricing Plans and Features

Monthly Glam Bag Subscription

The primary product offering is the monthly “Glam Bag,” which is priced starting at $12 per month. This subscription includes 5 deluxe beauty samples tailored to the subscriber’s beauty profile, such as makeup, skincare, haircare, and fragrance products.

Glam Bag Plus

For those looking for full-size products along with deluxe samples, IPSY offers “Glam Bag Plus” at $25 per month. Subscribers receive 5 full-size products that cater to their preferences, providing a greater value in terms of product size and variety.

Glam Bag X

IPSY also introduced a limited-edition “Glam Bag X” subscription, typically priced at $28 per month. This bag features a selection of premium and exclusive beauty products curated in collaboration with well-known beauty influencers and celebrities.

Payment Model

All IPSY subscriptions operate on a monthly recurring payment model. Payments are charged monthly on the subscriber’s billing date. Users may cancel anytime before the next billing cycle to avoid future charges. There are no annual or lifetime payment options, nor are there pay-as-you-go models — the service relies strictly on month-to-month subscriptions.

To summarize, IPSY pricing is straightforward and transparent, centered around monthly subscriptions without free trials or free plans. This flexible approach helps consumers explore beauty products with a minimal upfront commitment and the freedom to cancel whenever desired.

IPSY Affiliate Program

Overview of IPSY Affiliate Program

IPSY is a leading beauty subscription service that offers personalized beauty products to its subscribers each month. Their affiliate program is designed to reward marketers for driving new subscribers to their platform by promoting IPSY’s popular monthly glam bags and beauty products.

The program is ideal for beauty bloggers, influencers, and content creators who are passionate about cosmetics and skincare and want to earn commissions by recommending IPSY’s unique, curated monthly beauty boxes.

Commission Structure

  • Commission Rates: Affiliates earn a commission based on a percentage of the subscription sales referred. The base commission typically starts around 5% to 10% per new subscriber, with potential for higher rates depending on volume and special promotional periods.
  • Recurring Commissions: Commissions are generally paid on a one-time basis for each new paid subscription sign-up rather than recurring monthly.
  • Sub-Affiliate Program: IPSY’s affiliate program does not publicly offer a sub-affiliate or tiered commission structure. Affiliates earn only on their direct referrals.
  • Cookie Duration: The tracking cookie duration for IPSY affiliate links is typically 30 days, meaning any subscription placed within 30 days of the referral click counts towards the commission.
  • Affiliate Network Management: The IPSY affiliate program is managed internally as well as via impact.com, a reputable and widely-used affiliate marketing platform. Affiliates must join via impact.com to access tracking and payment systems.

IPSY Affiliate Program Promotion Policy

✅ Allowed Promotion Channels

  • Beauty and lifestyle blogs or websites
  • Social media platforms such as Instagram, YouTube, TikTok, Facebook
  • Email newsletters (with compliance to CAN-SPAM and local laws)
  • Paid search ads (subject to IPSY’s policy confirmation)
  • Coupon or deal sites with prior approval

❌ Prohibited Promotion Channels

  • Spamming or unsolicited mass emails
  • Using IPSY trademarks or intellectual property without permission in domains or URLs
  • Incentivized clicks or misleading advertising
  • Unauthorized coupon or voucher code creation
  • Paid ads bidding on IPSY brand terms without authorization
  • Any other illegal or unethical marketing methods

Commission Payment

  • Approval Timeframe: Commissions are typically approved and confirmed after the subscription status is verified, often with a 30 to 45 day holding period to account for refunds or cancellations.
  • Minimum Payout Threshold: Affiliates need to accumulate at least $50 in commissions before receiving payouts.
  • Payment Schedule: Payments are generally made on a monthly basis, typically around the 15th of the month following the approval period.
  • Payment Methods: IPSY processes affiliate payouts primarily via PayPal. Some exceptions may be made depending on geographical location and affiliate network policies.

Summary

The IPSY Affiliate Program provides a solid opportunity for marketers in the beauty niche to monetize their audience by promoting a well-known and trusted monthly beauty subscription service. With a straightforward commission structure, a 30-day cookie window, and monthly payouts via PayPal, IPSY makes it easy for affiliates to get started and earn commission on new subscriber sales. By adhering to promotion policies and leveraging popular social channels like Instagram and YouTube, affiliates can tap into the growing demand for personalized beauty products and generate steady income.

For the most authoritative and up-to-date details, prospective affiliates should always visit IPSY’s official affiliate page on affresources.com or directly through impact.com where the program is hosted.

How to Join IPSY Affiliate Program

1. Visit the Affiliate Program Page for IPSY to begin the application process.

2. Complete the affiliate application form with accurate personal and website information.

3. Submit the application and wait for approval from the IPSY affiliate network.

4. Once approved, log in to the affiliate dashboard provided by the network.

5. Access affiliate links, banners, and marketing materials to promote IPSY products.

6. Use your unique affiliate links on your platforms to start earning commissions.

For any questions or further assistance, contact the support team via the email address or contact page provided on the affiliate network’s website.

Email Contact
 Affiliate Program

IPSY Affiliate Program Summary Table

Website
Industry
Product Type
Headquarters
Launch
Monthly Traffic
Target Market
Top Market
Mobile App

Pricing Plan

Starting Price
$
Trial
Payment Model

Commission Structure

Commission Type
Commission
$10 Per New Customer
Cookies
Sub Affiliate
Affiliate Network
PPC Allowed
Commission Approved

Commission Payment

Minimum Payment
Payment Cycle
Payment Method

Leave your review about this affiliate program

Affresources
Logo