Overview of Compare Power Affiliate Program

Compare Power is a leading platform focused on helping consumers find the best rates on energy, insurance, and financial products by comparing multiple providers in one place. Their affiliate program offers a lucrative opportunity for marketers to promote these comparison services and earn commissions for qualified leads or sales generated through their referrals.

By partnering with Compare Power, affiliates gain access to a trusted brand with a streamlined user experience for customers, a broad range of comparison products, and competitive commission structures designed to reward consistent performance.

Commission Structure

• Commission Rates: The program offers tiered commissions based primarily on a flat fee per qualified lead or completed sale, rather than a percentage of the transaction. Rates vary by product category (utility, insurance, financial services) and can start from around $10 per lead and rise depending on volume and conversion quality.
• Recurring vs One-time: Commissions are typically paid as one-time commissions per completed customer action (e.g., submitting an application or signing up). There is no recurring or lifetime residual commission structure.
• Sub-affiliate Commissions: Compare Power’s affiliate program includes a sub-affiliate tier where you can earn a percentage of the commissions generated by affiliates you refer. This sub-affiliate commission rate is generally around 5%–10%.
• Cookie Duration: The cookie period lasts for 30 days, meaning affiliate referrals tracked within 30 days of the click will be credited for commissions if they convert.
• Affiliate Network Management: The program is managed internally by Compare Power, offering direct access to support and timely payments without involving third-party affiliate networks.

Compare Power Promotion Policy

✅ Approved Promotion Channels

• Website and blog content with relevant keywords and SEO optimization
• Email marketing campaigns with proper compliance to CAN-SPAM and other regulations
• Search engine advertising via Google Ads and Bing Ads with approved keywords
• Social media marketing on platforms such as Facebook, Twitter, LinkedIn, Instagram (following platform rules)
• Content marketing and review sites that provide genuine consumer insights
• Paid display advertising compliant with program terms

❌ Prohibited Promotion Channels

• Spamming or unsolicited bulk emails
• Use of unauthorized coupon or cashback sites unless approved
• Trademark bidding on Compare Power branded keywords without permission
• Fake or misleading advertising content or deceptive claims about products
• Incentivized clicks or artificial traffic generation
• Any method that violates Compare Power user terms or advertising policies

Commission Payment

• Approval Timeframe: Commissions are typically approved after a validation period of 30-60 days to account for lead quality and cancellations.
• Minimum Payout Threshold: Affiliates must accumulate a minimum of $50 in commissions before payment is issued.
• Payment Frequency: Payments are issued on a monthly basis, usually by the 15th of the following month after commissions are approved.
• Payment Methods: Compare Power pays affiliates via PayPal primarily, with other payment options available upon request, including direct bank transfers for larger affiliates.