Overview of Temu Affiliate Program

Temu, a rapidly growing online marketplace known for offering a vast array of products at competitive prices, has launched its official affiliate program to tap into the powerful channel of affiliate marketing. The Temu Affiliate Program is designed to reward affiliates who drive quality traffic and sales to Temu’s platform. This program is ideal for marketers focused on e-commerce, lifestyle, and bargain-hunting audiences. Being directly managed through their in-house platform along with partnerships on major affiliate networks, Temu ensures affiliates get prompt support and transparent reporting.

Commission Structure

• Commission Rates and Conditions: Affiliates earn commissions on a tiered percentage basis, starting from a base rate around 8% of each qualifying purchase. With performance incentives, high-volume affiliates can elevate their commissions up to approximately 20%, depending on monthly sales volume and promotional campaigns.
• Commission Type: Commissions are paid as a percentage of the purchase amount rather than a fixed fee.
• Recurring or One-Time: Commissions apply on a one-time basis per purchase. There is no recurring commission on repeat purchases from the same customer.
• Sub Affiliate Program: Temu currently does not offer a sub-affiliate or tiered affiliate commission structure, so direct affiliates receive 100% of their earned commission without overrides.
• Cookie Duration: The tracking cookie duration is 30 days. This means affiliates are credited for any sales made by a referred customer within 30 days of the initial click.
• Affiliate Network Management: The affiliate program is primarily managed internally via the Temu Affiliate dashboard for direct affiliates. Additionally, Temu partners with well-known affiliate networks such as Impact and AWIN to expand reach and provide affiliates with robust tracking and payment infrastructure.

Temu Promotion Policy

✅ Approved Channels for Promotion

• Personal blogs and website content focused on shopping, deals, and lifestyle
• Social media platforms including Instagram, Facebook, TikTok, and Pinterest
• Email marketing campaigns compliant with anti-spam laws
• Paid search ads (e.g., Google Ads) targeting brand and generic keywords adhering to Temu’s policies
• Coupon and deal sites allowed to promote exclusive Temu discounts

❌ Prohibited Channels

• Spam methods and unsolicited bulk messaging
• Using Temu trademark keywords in domain names or redirects
• Pop-up ads or misleading advertising that misrepresents the brand or offers
• Incentivized clicks where users receive compensation solely for clicking affiliate links
• Paid ads competing directly with Temu’s own campaigns on brand terms if conflicting with Temu’s guidelines

Commission Payment

• Approval Timeframe: Commissions are reviewed and approved after a standard waiting period of 30 days following the sale. This allows for returns, cancellations, or fraud checks.
• Minimum Payout Threshold: Affiliates must reach a minimum balance of $50 before payment is processed.
• Payment Frequency: Commission payments are made on a monthly basis, typically on the 15th day of the following month once thresholds and approvals are cleared.
• Payment Methods: Temu supports several payout options including PayPal, direct bank transfer, and checks, offering flexibility for affiliates worldwide.

In summary, the Temu Affiliate Program offers a competitive commission structure and flexible promotional options that appeal to various affiliate marketers. Its 30-day cookie duration and monthly payments provide reliable income opportunities, while the in-house program combined with major affiliate network partnerships makes it accessible and easy to manage. Affiliate marketers focusing on e-commerce and discount shopping will find Temu’s program a strong addition to their portfolio.